JUDGING CRITERIA
VISUAL
PACKAGING

CATEGORY
  1. Originality and differentiation
  2. General composition
  3. Appeal to the consumer
  4. Typography and illustration
  5. Use of Colors
STRUCTURAL
PACKAGING

CATEGORY
  1. Ease of use by consumer
  2. Ease of handling in the supply chain
  3. Sustainability (Reduce, Reuse, Recycle)
  4. Appeal to the consumer
  5. Feasibility
SAVE
THE FOOD

CATEGORY
  1. Reducing food losses/food waste
  2. Convenience
  3. Feasibility
  4. Sustainability
  5. Communicating to consumers that the package is saving food
JUDGING PANEL
The judging panel of Arab StarPack 2017 will be composed of the following leading international and regional experts in the field of packaging, design, branding, marketing and food safety.
 
  • Representatives from the WPO
  • Representatives from leading International Advertising and Branding Agencies
  • Representatives from Arab /International Packaging industries
  • Leading Arab Designers
  • Representative from Arab Packaging Centers
  • Representative from UNIDO
  • Representative from LibanPack
JUDGING PROCESS
The judging process will take place on an Anonymous Basis where the students’ projects will have a code and will not bear the name of the student or their respective university.
Every Judge will assess every project remotely and on an individual basis. The judge will select «Satisfactory» or «Unsatisfactory» based on projects› concept notes and pictures uploaded by students.
Every project that will get «Satisfactory» grades from more than half of the total number of judges will be shortlisted to the second round of judging
 
All the judges will meet to evaluate the shortlisted projects.Winners will be selected based on detailed grading, discussions and deliberation
JUDGES 2018